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Real-Time Brand Monitoring Dashboard

Build a real-time dashboard to track every brand mention, analyze sentiment shifts, and measure engagement across Twitter, Instagram, and Reddit from a single interface.

Real-Time Brand Monitoring Dashboard

The Problem

Brand monitoring at scale presents interconnected challenges that traditional tools struggle to address. Without proper infrastructure, teams miss critical conversations or drown in irrelevant noise.

Mentions scatter across platforms

Your brand is discussed on Twitter, Instagram, Reddit, and beyond. Manual tracking across each platform is impossible at scale.

Traditional tools lag behind conversations

Social listening platforms often delay data by hours, leaving teams blind to emerging issues until they've already escalated.

Volume overwhelms manual analysis

A mid-sized brand generates thousands of daily mentions. Categorizing and prioritizing each one exhausts human analysts.

Signal gets lost in noise

Without sophisticated filtering, critical conversations hide among routine mentions, product questions, and spam.

The Workflow

Build a comprehensive monitoring system that surfaces relevant brand conversations in real-time and enables rapid response.

Example Queries

Ask Claude in natural language. Here are some examples with the underlying API calls:

Monitor recent brand mentions

>"Search Twitter for posts mentioning "YourBrand" from the past 24 hours. Include text, authorUsername, likeCount, retweetCount, impressionCount, createdAtDate."

countTweetsClaude uses countTweets to monitor recent brand mentions.

Track mention volume over time

>"Count tweets mentioning "YourBrand" for each day over the past 30 days."

countTweetsClaude uses countTweets to track mention volume over time.

Find high-engagement mentions

>"Search for posts about "YourBrand" with more than 100 likes from the past week. Sort by engagement and include author details."

getTwitterPostsByAuthorClaude uses getTwitterPostsByAuthor to find high-engagement mentions.

Why XPOZ

Unified multi-platform access

Query Twitter, Instagram, and Reddit through a single interface without managing separate APIs.

Fresh data access

Get recent mentions without the delays common in traditional social listening tools.

Natural language queries

Describe what you want to monitor instead of constructing API calls.

Scalable exports

Handle high-volume brands with async processing and CSV exports.

Engagement metrics included

Every mention comes with likes, comments, and reach data for prioritization.

Frequently Asked Questions

Xpoz supports async processing for large result sets. Export complete datasets as CSV for integration with your dashboarding tools.

Use boolean operators to exclude common false positives. Combine brand terms with relevant context words to improve signal quality.

Xpoz provides access to recent social data with intelligent caching. For real-time monitoring, schedule frequent queries.

Get Started

Begin building your brand monitoring dashboard in under five minutes:

1

Connect Xpoz MCP: Add https://mcp.xpoz.ai/mcp as a connector in Claude

2

Define your brand monitoring keywords

3

Run initial queries to establish baseline mention volume

Xpoz includes 100,000 free results per month.

Ready to Build Your Real-Time Brand Monitoring Dashboard?

Get started with 100,000 free results per month. No credit card required.